We are living in a world where people and nations are building up walls rather than tearing them down. There is more fear instead of trust. We are very concerned by this trend because we believe that it should be much more about unity – WE instead of I. Angela Merkel's quote from 2015 “wir schaffen das!” was a spark of hope. Although it is discussed and understated, in the meantime many times, it was a rare sign of humanity. We wanted to express this dedicated statement but also its controversiality. Furthermore it refers to Hans Koetsier's advertisement ‘IK’ from 1978.